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Private Lender Reviews
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Disclosures & fair marketing

How Private Lender Reviews presents rankings, reviews, and professional profiles — and the limits of that information. Each topic has its own page.

An informational ratings platform
Private Lender Reviews is an informational ratings and reviews platform. We are not a lender, broker, finder, investment adviser, or credit reporting agency. Rankings and reviews are not recommendations to borrow, lend, or hire any professional.

Last updated: 23 August 2026 · These pages supplement the Site Terms of Use, Privacy Policy, and related legal pages on this Site.

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Disclosures

What this site is — and is not

Private Lender Reviews is an informational ratings platform operated by X Enterprises, LLC — not a lender, broker, or credit reporting agency.

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Disclosures

Informational content, not recommendations

Rankings, ratings, reviews, and articles on Private Lender Reviews are general information — not recommendations to borrow, lend, or hire any professional.

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Truth in advertising (FTC)

How Private Lender Reviews aligns product marketing with FTC truth-in-advertising standards, Endorsement Guides, and the Consumer Reviews and Testimonials Rule.

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Rankings (including coming soon)

How we treat ranking category pages before and after live lists publish — informational only, not recommendations or consumer reports.

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Ranking methodology principles

Principles for how Private Lender Reviews will scope, score, and separate paid placement from organic ranking lists.

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Reviews and fairness

How Private Lender Reviews intends to handle eligibility, responses, and moderation when user reviews are enabled.

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Review suppression (prohibited)

Our commitments against review gating, sentiment-based hiding, intimidation, and other practices restricted under FTC review rules.

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Advertising & paid placement

How sponsored content, featured profiles, and affiliate relationships will be disclosed on Private Lender Reviews.

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Fair marketing commitments

Commitments for honest marketing of rankings, reviews, and professional profiles on Private Lender Reviews.

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Accuracy and no warranty

Limits on completeness and accuracy of rankings, reviews, and other content on Private Lender Reviews.

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Names and trademarks

How third-party names and marks appear on Private Lender Reviews.

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Corporate legal policies

Links to X Enterprises, LLC corporate legal policies that apply alongside these product disclosures.

Private Lender Reviews

Ratings and reviews for private hard money lenders and private money brokers. Transparency for borrowers, lenders, and intermediaries.

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