In marketing and presenting rankings, reviews, and professional profiles, we aim to:
- avoid deceptive or unsubstantiated superiority claims;
- disclose material connections that affect content or placement;
- keep methodology and commercial treatment of rankings understandable to users;
- use role labels (for example, lender vs. broker) so users are not misled about who funds versus who introduces capital;
- avoid discriminatory marketing practices in how we promote the Site and its features; and
- present reviews in a way that does not systematically hide negative feedback.
If you believe content on the Site is misleading or violates these commitments, contact hello@privatelenderreviews.com or use the contact form.